About

DISHIN®, founded by artist and designer Matthew Keeler, is a Buffalo-based fashion label focusing on continuous experimentation in hockey. The work consists of products, content, and experiences that inspire creativity. Our playful curation provides energy that sparks a unique perspective and an ideology around seeing the game differently.

DISHIN® has built an influential following devoted to the infusion of creative expression through high-quality goods and tasteful collaboration.

Founder & Creative Director
Matthew Keeler

Best known for his innovative contributions to hockey, Matthew Keeler designed the iconic Jordan 1 hockey skates and founded SkateSkins®, bringing skate customization to the mainstream. His visionary approach to creative manufacturing has reshaped the future of the sport, laying the groundwork for its continued evolution and growth.

Chief Operating Officer
Nicholas Ciaveralla

Known as 716nick, Ciavarella is an influential content creator, cinematographer and video producer whose work within sports has serviced top-tier athletes such as Rasmus Dahlin, Tyreek Hill and several others. He has also helped build viral brand content for national audiences featured on NHL social, Bleacher Report, ESPN and Barstool Sports.